On 20th Dec 2020, American YouTuber Jimmy Donaldson, popularly known as “MrBeast” made a too good to be true kind of announcement which was about opening up 300 virtual restaurants called “MrBeast Burger” across the United States.
The restaurant serves 5 different kinds of MrBeast burgers: Beast Style, Chandler Style, Chris Style, Karl’s Grilled Cheese, and Nashville Hot Chicken Tender Sandwich. Along with fries and dessert.
I just launched 300 restaurants nationwide! Just go on your favorite delivery app and order a MrBeast Burger! WE’VE BEEN WORKING ON THIS FOR FOREVER AND IM SO EXCITED! pic.twitter.com/hn7tXeWrOu
— MrBeast (@MrBeastYT) December 19, 2020
His delivery-only restaurant chain is based on a concept known as ghost kitchen and is as he claims, the world’s first free food restaurant.
Since there is no original MrBeast Burger location some MrBeast Burger fans created a master list on Reddit to at least get an idea of how far a location is from ones home and how long delivery should take.
Customers across the US can order MrBeast Burger via its very own app or through other delivery apps like UberEats, Doordash, Grubhub, and Postmates which are available on iOS and Android.
People were so excited that the app kept crashing but was fixed later. By the morning of 21st of Dec, MrBeast Burger app became the second most popular free app in the entire iOS store.
I betrayed my master 😂 pic.twitter.com/ajOeZllhFZ
— MrBeast (@MrBeastYT) December 20, 2020
MrBeast Paid Customers To Eat At His Restaurant:
MrBeast posted a video titled: “I Opened A Restaurant That Pays You To Eat At It” on his official Youtube channel which would’ve got over 38 million views by the time I am posting this blog.
According to their website, the stunt was pulled off on November 19, 2020, at the town of Wilson, North Carolina—just a few miles from Jimmy’s hometown of Greenville.
The video showcases thousands of people queued in their car outside MrBeast Burger restaurant.
We can clearly see that customers who are ordering were getting $100 in cash, luxury items such as iPads, AirPods, and other giveaways along with their burgers and fries, that too all for free!
The most surprising moment (timestamp 6.36) was when a customer said that her vehicle had been dented while she was waiting, and guess what, MrBeast gave her a brand new Honda car.
It looks like MrBeast took the restaurant marketing to a whole new beast level.
Wonder what Burger King thinks about all of this.
The craze for MrBeast Burger caused mile-long traffic to line up outside his restaurant, which eventually led the police to intervene to control the queue and Jimmy decided to shut the shop for the day.
— Jack “CouRage” Dunlop (@CouRageJD) December 20, 2020
Although, the actual reason behind this Beast stunt was not for getting more likes and subscribers on his YouTube page but to make a small donation on every order to a charity that aids in feeding hungry families all across the country.
MrBeast Burger operates out of existing restaurant kitchens, allowing restaurateurs to add a new source of revenue without impacting the operation. A portion of each sale goes to food relief charities across the country. – says MrBeast
Little About MrBeast
Born on 7 May 1998, Jimmy Donaldson aka MrBeast, is a 22 years old American YouTuber, entrepreneur and philanthropist. He has over 12 million followers on Instagram, 9 million followers on Twitter, and over 51.9 Million subscribers on YouTube.
- Jimmy dropped out of college in the fall of 2016 in the hope to find the secret ingredient of making a video viral on YouTube.
“I woke up, I studied YouTube, I studied videos, I studied filmmaking, I went to bed and that was my life,” – MrBeast
- The genre of YouTube videos that he creates, centre on expensive stunts.
- He started posting videos early in 2012, at age of 13, under the handle “MrBeast 6000”.
- MrBeast is second-highest-paid YouTube star of 2020 according to Forbes.
- As millions lost their jobs due to pandemic, Donaldson gave more than $1 million in supplies to food banks in March 2020.
- MrBeast was one of the most-viewed YouTubers in 2019.
- On 12 Dec 2020, MrBeast was named Creator of the Year at the Streamy Awards, which is YouTube’s equivalent of the Oscars.
- “I COUNTED TO 100000!” – was his biggest hit. It was posted on Jan 8, 2017. In this video, MrBeast sat on a chair and counted from zero to 100,000 in 40 hours. It has earned over 21 million views from the day it was uploaded.
“The videos take months of prep. A lot of them take four to five days of relentless filming. There’s a reason other people don’t do what I do.” – MrBeast